Online Marketing Blog from Radical

Deep into September and we’re delighted to say that we’ve finally gotten a bit of hard fought sunshine, adding the final touch of success to the Ireland Deserves Sun campaign for Sandtex masonry paint. A fully integrated campaign created and managed by Radical, Bloom Advertising and Pembroke Communications for Sandtex masonry paint, a Crown Paints brand.

We’re sure you’ve already heard a thing or two about the campaign, perhaps you’re one of the 10,400 fans on Facebook, one of 290 followers on Twitter or one of close to … Continue Reading

The amount of people talking about social networks in the online marketing industry today is tremendous, but the reason they are doing so is because the benefit it may have for your Business is even more tremendous. The “next big thing” in Ireland is no longer social media; because it already is the “big thing.” As traditional advertising methods continue to see drops in their level of effectiveness, Social Media Marketing can help to resolve people’s “ad blindness.” Businesses can reap the benefits of a social media marketing campaign; and Interactive Return … Continue Reading