Foursquare think outside the box
Kevin Neary
July 20, 2010
General
1 Comment
Tags: Andreessen Horowitz, Android, Bing, Blackberry, British Telegraph, Denis Crowley, foursquare, google, iPhone, Microsoft, Yahoo
Foursquare, the latest social network on the block is back in the headlines this week. The British Telegraph reported yesterday (Monday 19th of July) that Foursquare is in talks with “everyone”, including the three major search engine giants Google, Yahoo and Microsoft regarding a data partnership.
The location based social networking site was founded by Dennis Crowley and Naveen Selvadurai in March 2009. Foursquare describes itself as “a mobile application that is a cross between a friend-finder, a social city-guide, and a game … Continue Reading
The mobile phone has evolved to the point where it has essentially become another root to market for brands and means that there is virtually no time of the day or night that consumers cannot be reached whether they are at home or on the move. This has happened because phones have now reached a stage where they can support a level of internet browsing that is similar to that of a PC. Meaning that social media and search marketing is now applicable to mobile phones which is great.